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A pun on "much obliged" and Japanese matcha, I pushed myself to create a clean and cohesive brand with an emphasis on modernity and minimalism. Simple and clean is my preferred aesthetic, and I wanted to create a sleek but artistic logo. With the bottom of a matcha whisk in mind, the current logo was made. This was a personal project, and I had an amazing time making up the branding and the backbone of this body of work. I'd like to create a mock-up for a website and app soon!
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